There are three well known Web Marketing strategies. They are Push, Pull
& Dangle.
The Push Strategy
This is submitting your url to the search engines. Also your press release
to the sites which accept press release.
I use Addme.com, which submits the url to the major 14 search engines free. Also Submit Plus, which submits to 110 search engines free.
You can write a press release and submit to PRWeb. There are many sites which
accept free Press release.
Pull Strategy
This is the most important strategy. Write an article, with a resource box which contains your dot com, your mobile no etc. You have to submit it to article directoris. I have given a list of article directories in my previous blog.
It is said that the pen is mightier than the sword. That statement cannot be truer on the Web, which is a written medium.
If you submit your article to the article directories, readers and publishers ( Webmasters, ezine publishers, ebook publishers ) visit the directories for content and they will download your articles and publish them. You get free publicity and exposure. People click on the hyperlinks and lo ! they have come to your site. This is called Article Marketing, which is another synonym for Viral Marketing.
You can compile your articles into an ebook and give them away. The ebook should contains your site's hyperlinks. Readers will click on your links and visit your site.
Remember, Traffic is Internet Gold. Without traffic, you cannot succeed. You have to bring people to the site and then only can you market.
Dangle Strategy
This stratedy I used heavily in order to promote my three websites, http://www.eastrovedica.com, http://www.astrologiavedica.com & http://www.astrognosis.com. We gave Numerology Reports free, sometimes even Astrology Reports. Many clients came back to buy our infoproducts !
Hope these tips will be useful to market your dotcoms !
Friday, December 22, 2006
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