Thursday, November 16, 2006

Marketing II

10 Killer Ways To Defeat Your Competition

1. Offer free original content. It's important to give
your visitors information they can't find anywhere
else. If you're the only source, they'll visit your site.

2. Provide people software applications without cost. Most
people appreciate discovering good bargains on software
applications for their PC. If the software application is
for free, that is even more advantageous.

3. Hold free contests or sweepstakes. Most people
like to win things. If you can fulfill that need, people
will stop by to visit.

4. Add a complimentary Web listing. Produce a Web listing
of websites on a common theme that will catch the attention
of your target audience.

5. Provide an online publication free of charge. Most
people adore receiving free content via e-mail on a regular
basis. This saves them time and money.

6. Give your website an expert appearance. You should
possess a personal domain name, uncomplicated navigation,
appealing images, etc.

7. Let people read your ad before they get to your
freebie. When you use free stuff to lure people to
your web site list it below your ad copy.

8. Catch the attention of the target audience that would
purchase your merchandise or service. An easy way to
accomplish this is to question your current customers.

9. Run trials and make your ad copy better. It is often the
case that people compose an ad and don~t make any changes
to it. Ensure your level of response is the highest
possible.

10. Give people an urgency so they buy now. Many
people are interested in your product but they put
off buying it until later and eventually forget about it.

Scott F. Geld can be reached for comment on this
article at http://www.MarketingBlaster.com
Marketing Blaster, Inc, a company specializing
in super-targeted Pay-Per-Click traffic. For more info:
http://www.MarketingBlaster.com

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